Nick Johnson

Brand Director interested in the future of marketing

How to measure the effectiveness of your content campaigns

Nick JohnsonComment

In the run up to our first conference on Content Marketing, I moderated a fascinating discussion o measuring the effectiveness of content campaigns.

It's available for you to stream/download here.

It features 

  • Jeff Pundyk, VP of Global Content Solutions for the Economist
  • Ana VIllegas, Marketing Director for Dell
  • Reinhardt Schuhmann, Product Manager for Trackx
  • David Savoy, Digital Marketing & Strategy Director for Farmer's Insurance